AI Insights · Timothy · July 2021
Top 5 Social Networking Apps Performance in Peru Q2 2021
Explore the performance of the top 5 social networking apps in Peru during Q2 2021, including trends in downloads, revenue, and active users.
In the second quarter of 2021, the social networking landscape in Peru saw significant activity among the top 5 apps. The data, sourced from Sensor Tower, provides a comprehensive look at trends in weekly downloads, revenue, and active users for WhatsApp Messenger, Facebook, Messenger, Telegram Messenger, and Discord - Talk, Play, Hang Out.
WhatsApp Messenger maintained a strong presence with weekly downloads peaking at approximately 116K in mid-April and gradually declining to around 75K by the end of June. Revenue fluctuated throughout the quarter, reaching a high of $29 in late March and stabilizing around $15-$24 in the following weeks. Active users remained robust, growing from 17M to over 17.4M by the end of the quarter.
Facebook exhibited consistent download numbers, starting at 118K and peaking at nearly 129K in early May, before settling around 99K by the end of June. Revenue showed slight variations, with a high of $22.7K in late March and a low of $15.8K in early June. Active users remained stable, averaging around 15.2M throughout the quarter.
Messenger saw weekly downloads vary from 85K to 94K in the first half of the quarter, followed by a gradual decline to approximately 73K by the end of June. Revenue experienced peaks and troughs, with significant highs around $61 in early May and more moderate figures like $5 in mid-May. Active users showed a slight decrease, from about 9.1M to 8.8M over the quarter.
Telegram Messenger had a more modest download range, starting at 65K and declining to around 45K by the end of June. Active users also saw a decrease from 884K to 820K over the same period. Notably, Telegram Messenger did not generate any revenue during this quarter.
Discord - Talk, Play, Hang Out maintained steady download numbers, ranging between 26K and 33K. Revenue varied, with a peak of $1.3K in early June and a low of $557 in late June. Active users demonstrated a consistent upward trend, increasing from 442K to 468K throughout the quarter.
For more detailed insights and data on the performance of these apps, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: July 2021